Innovation

Signature Services Offered for Independent School Research

GOWAN GROUP DEVELOPED SIGNATURE SERVICES TO ADVANCE INDEPENDENT SCHOOLS.

In celebration of my mentor, Don Gowan, and the anniversary of his 50th Kent reunion, we are offering a dramatic reduction on prices on certain services. The anniversary was in June, so we know it's late. But the timing makes sense for admissions offices and their current challenges.

Gowan Group identifies challenges, offering a different perspective for a school's Administrative Team. Our objective viewpoints, as well as our daily research in current educational trends, deliver results. Each consultant is an idea starter, a problem solver, and a thought leader. Our Team's extensive educational experience helps independent schools reposition, or reinvent itself. Each signature service is offered in two distinct ways: a comprehensive and an abbreviated approach. 

promotional offer: Local-seo

Local Seo Competitor School Social Media Research
sale
Local Seo Competitor School Social Media Research
$2,000.00 $5,000.00

LOCAL SEO COMPETITOR SCHOOL SOCIAL MEDIA RESEARCH

Purchasing Gowan Group's signature Local SEO Social Media Research service is an opportunity to outsource time-consuming research. In one week, your school will be able to...

  • Look into Gowan Group's digital process.
  • Access our personalized software with your login, and a password protected account.
  • Have a detailed and comprehensive Activity Report, written by Gowan Group's digital strategists.
  • Understand what your common audience liked and did not like about competitor school's digital marketing initiatives. 
  • Turn competitor school's marketing mistakes into your school's marketing success.
  • Strategically place your school on social platforms in which your content will be appealing to your audience, and thrive.
Quantity:
Purchase

Promotional Offer: COMPETITIVE ANALYSIS AND IMAGE REPORT

Competitive Analysis and Image Report
sale
Competitive Analysis and Image Report
$3,000.00 $7,000.00

Competitive Analysis / Image Report

Gowan Group will visit your campus for a full day of study. In a weeks time, we will perform a detailed competitive analysis and produce an image report. The findings of both will offer critical data for you to differentiate and brand your school. It will ultimately result in more applications of mission-driven students in your admissions funnel. 

1. Internal Research: We will determine your school's strengths, and the areas of improvement, offering insight to institutional branding. 

2. Whole Day Campus Visit: Gowan Group's delivery of top consulting services stems from the time commitment we dedicate to understanding your school's ethos. While spending one day at your school, we strengthen our ability to provide first-rate reporting, by meeting your Administration and touring your campus.

3. Competitor School Visit: We will visit your competition, your cross-over schools, to determine your competitive edge. This will be coupled with an image report for your campus. We all know that prospective parents and students often make decisions based on "feel." Gowan Group will identify the key factors, from an outsider's perspective, that will improve your competitive edge.

4. Competition & Image Report: An in-depth report offering our data analysis, competition report and image report. Our insightful recommendations will guide you in increasing applications to your funnel. 

Results

  • A stronger competitive edge.
  • A more welcoming admissions presentation.
  • Pointed recommendations for your school to fulfill.
  • Your admissions office will enjoy more mission appropriate applications and a stronger yield. 
Quantity:
Purchase

For more information about gowan group's consulting services for independent schools:

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Two New Searches for Director of Admissions

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Gowan Group is pleased to announce that both Villa Maria School in Stamford, CT and Feynman School in Bethesda, MD have chosen Gowan Group to lead the searches for new Directors of Admissions and Financial Aid.
A new school of five years old and approximately 60 students, Feynman is a small school by design as its mission is focused on teaching students who are designated as gifted learners. A differentiated approach, a caring and supportive environment grounded in the philosophy of Richard Feynman, The Feynman School is poised to become one of the stalwart schools of its kind. The mission of the school states,
"Feynman School is an independent co-educational school for academically gifted children in Bethesda, MD where bright, curious, creative children, surrounded by like minds, can explore their gifts and fulfill their potential."
If you or someone you know may be interested in learning more about this search, please contact Chris Pryor at cpryor@thegowangroup.com. Gowan Group is honored to partner with Feynman School as they continue to establish themselves as one of the more forward thinking learning communities. Visit the Feynman website here, and you can view the position description here Feynman Admissions Director Position Description.
Villa Maria School of Stamford, CT, seeks an experienced and innovative individual to lead and advance the School's Admission operation. The Director has primary responsibility for all aspects of developing, implementing and achieving the goals of a robust recruitment plan. These efforts would include: developing and maintaining a network of referral sources, cultivating parent and alumni volunteers, coordinating applicable communications materials, and, administering the financial aid program.
The new Director will report directly to the Head of School and will work closely with senior administrators, faculty, the Board of Trustees and volunteers to achieve the stated goals. The ideal candidate will have several years of experience in admissions and a track record of innovation and results. Building relationships, communicating effectively and working within the Villa School culture are critical. Salary and benefits will be competitive.
Learn more about Villa Maria School here.
Candidates are requested to send a cover letter, resume, and three letters of recommendation to David Beecher who is leading this search. One can reach him at dbeecher@thegowangroup.com
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How Can Schools Use Data to Increase Retention?

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We held our final webinar of 2015 yesterday. In conjunction with AISAP, we presented on implementing a powerful and innovative retention plan. After all, reducing attrition and increasing retention is half the battle in admissions. Our approach to retention involves a three pronged attack: research/program evaluation, team alignment and marketing the strengths of the faculty. This is a forensic and strategic approach which demands focus and patience, but since it is grounded in research and goal oriented, it will produce significant results on several fronts. Click below to listen in on the webinar and if you would like to learn how we can implement this program at your own school, give us a call.  

https://s3.amazonaws.com/aisap-webinars/2015+2016+Webinars/2015-12-3+Chris+Pryor+Master+Class+4-Implementing+a+Proper+Retention+Plan.mp4

Westport, Connecticut